Amazon Pay

Amazon Pay makes it simple for hundreds of millions of customers around the globe to pay for products and services using the information already stored in their Amazon accounts. To make a payment, you can use any of the payment methods in your Amazon account.

The Opportunity
LHC initially partnered with Amazon Pay’s ambitious but limited internal team for a rebranding project on their website. Our work has since expanded and LHC has become Amazon Pay’s agency of record. We now provide a high volume of holistic services, occupying the vacancies in their team’s capabilities.

Creative Insight
Our continued partnership with Amazon is a result of our ability to work creatively within Amazon’s strict brand and legal guidelines. The unique voice of Amazon Pay is distinct yet cohesive with the overall Amazon brand.

LHC works with the Amazon Pay internal team to create assets across copy, design, video and more. The content we create spans from executive talk tracks to email templates to blog posts.


As Amazon Pay’s AOR, we’re able to continually provide them with high quality content assets and thoughtful strategic direction, helping them expand their user base to over 40 million consumers and thousands of merchants.

  • Per Month
  • Total Amazon Pay Users
  • Engaged in Collaborative Process
  • Blog posts
  • Webinars
  • Decks and talk tracks
  • Case Studies
  • Email copy
  • Email templates
  • Social copy
  • Long and short-form video
  • Executive talking points
  • Thought leadership
  • Sales enablement materials
  • Project management